A technology expert and digital rights advocate, Gbenga Sesan, says artificial intelligence is increasingly shaping politics and elections around the world.
Sesan spoke at Open Data Day 2026, organised by BudgIT and the Open Knowledge Foundation, where he warned that political actors are beginning to use AI-driven tools to influence voters and shape public opinion online.
He explained that AI systems analyse large volumes of data, including social media posts, search histories, and location information, to understand people’s behaviour and preferences.
“Political groups can use that information to send highly targeted campaign messages to voters based on their online activities,” Sesan said.
He also raised concerns about the growing use of deepfakes — AI-generated videos or audio designed to mimic real people.
According to him, such content can make politicians appear to say things they never said.
“These technologies can spread false information very quickly, especially when amplified by automated accounts and coordinated troll networks on social media,” he said.
Sesan urged governments and civil society organisations to develop clear rules guiding the use of artificial intelligence, particularly during elections.
He added that citizens also have a role to play by improving their digital literacy.
“People must understand how these technologies work so they can recognise manipulated content and avoid spreading misinformation,” he said.
